Need more time in your day?

The most effective time saving tool I ever used was reducing meeting times to 20 minutes.

In my role as a manager and decision maker I was seeing a lot of people. I was busy - so busy I was being ineffective.

When I started having 20 minute meetings people would come to the meetings prepared, focused and usually had a recommendation for action.

If you want to start using your time more effectively, try cutting your meeting times to 20 minutes.

The magic of WHY

I have been phoned every week for the last month, asking for a voluntary blood donation. I don't mind giving blood, I just haven't given it a priority, until ...

The last time they rang I was told they needed the donation for a girl who was having an operation. Suddenly giving blood moved up my priority list because I felt that it was important, almost life and death important.

If you have customers who aren't buying, you probably aren't using the magic of WHY.

For example:

• Your tyres/ tires need replacing because the next time it rains you face the risk of crashing.


• This insurance will mean you don't have to wait for an operation if you get sick.


• Putting this savings plan in place means you can live your retirement dreams.


• This new pair of running shoes will save your knees from wearing out too soon.

Next time a customer says they'll think about it, or puts you off - back up & use the magic of WHY!